Students PUBLICATIONS 2025-26 No. ENROLLMENT No. Author Name Publication Title Journal Name ISSN No. Publication Link Indexed in Scoupus/WoS/PubMed No of Citations Digital Object Identifier (DOI) 00317003923 Aditi Kukreja Impact of Social Media on Brand Marketing International Journal of Scientific Research in Engineering and Management (IJSREM) 2582-3930 Scopus 00 10.55041/IJSREM45165 35421303923 Harshita Bisht The Impact of AI and Automation on Human Resource Management International Journal of Scientific Research in Engineering and Management (IJSREM) 2582-3930 Scopus 00 10.55041/IJSREM45165 00117003923 Kanishka Goel Quick Commerce and Customer Retention: A Study of Blinkit and Zepto International Journal of Scientific Research in Engineering and Management (IJSREM) 2582-3930 Scopus 00 10.55041/IJSREM45165 35121303923 Nikita Rana A Qualitative and Quantitative Study of Marketing Function in the Travel and Tourism and Wealth Management Sectors International Journal of Scientific Research in Engineering and Management (IJSREM) 2582-3930 Scopus 00 10.55041/IJSREM45165 35221303923 Priyanka Chauhan The Engagement Paradigm: How Culture Fuels Workforce Success International Journal of Scientific Research in Engineering and Management (IJSREM) 2582-3930 Scopus 00 10.55041/IJSREM45165 35417003923 Shivek Chauhan The Influence ofCSR on SustainableUrban Development. International Journal of Scientific Research in Engineering and Management (IJSREM) 2582-3930 Scopus 00 10.55041/IJSREM45165